The future is here, and we can’t wait to tell you about it! From the creative minds of brothers Charles Shaughnessy (ex-Shane, DAYS OF OUR LIVES) and David Shaughnessy (a director on THE BOLD & THE BEAUTIFUL) comes COFFEY BUZZ, a weekly lifestyle video-zine that purports to change the way people shop online using Hyperspot technology. “We’re making a show with Lissa Coffey — she’s a lifestyle coach and relationship/fashion/beauty/health guru — that’s going to be interactive and clickable!” Shane’s portrayer relates.
Clicking on anything of interest in the video will add information about it to a cart — it’s so much fun! “I think that the soap universe will absolutely ‘get’ this,” he says. “We will be doing a segment behind the scenes at a soap, [which] will be a great opportunity for that.”
The premiere episode, launched just in time for Mother’s Day, can be found at www.coffeybuzz.com. For more about the new technology, as well as details about Charles’ June reprisal of his role as Henry Higgins in My Fair Lady, check out his “Catching Up With…” feature in the June 6 issue of Soaps In Depth.